“Har Jarurat ki Reply”: Greenply’s Campaign Highlights Healthy and Safe Interiors with India’s First Bird Influencer
New Delhi: Greenply Industries Limited, a leading interior brand in India, has launched a fun and informative advertisement as part of its new brand campaign. This ad features India’s first ‘bird influencer,’ the clever and witty parrot, Gullu. The campaign reinforces Greenply’s promise of “Har Jarurat ki Reply.”
This time, the film highlights the unique features of Greenply’s E-0 Zero Emission Plywood. This plywood is not only durable but also ensures healthy interiors and improved air quality. The campaign also features actor Abhishek Banerjee, whose natural and impactful performance makes the film even more relevant and engaging.
Targeting Contractors with a Unique Approach:
This advertisement campaign is designed with the contractor community in mind. Through the lively character of Gullu the parrot, the message is delivered in an engaging and easy-to-understand manner.
Customer Health as a Priority:
Speaking about the campaign, Greenply’s Joint Managing Director, Sandhya Mittal, said:
“We prioritize the health and safety of our customers. Every Greenply product is not only durable and safe but also promises to make every home healthy and beautiful.”
Reaching Everywhere:
The campaign will reach a wide audience through digital platforms, OTT, social media, print, television, and outdoor advertisements. Greenply’s new ad aims to emphasize the importance of healthy and safe interiors while offering a memorable and entertaining experience to its viewers.